Commenting on the launch, Mr Shubhajit Sen, Chief Marketing Officer, said, “Selfies are now the most popular type of photos snapped on a smartphone, with over a million selfies taken per day and 48% of that are shared on Facebook alone. With smartphones becoming the first device to capture precious moments with friends and family, a top class camera becomes a must have feature while buying a phone. In line with this, the two new smartphones are designed to deliver fantastic images and equipping the consumers with great beauty editing tools to look glamorous always”
Bolt Selfie Specs
The Micromax Bolt Selfie runs on Android 5.1 Lollipop. It features a 4.5-inch FWVGA display with 480×854 pixels resolution. The Bolt Selfie is powered by a 1GHz Quad-core MediaTek (MT6735) processor clubbed with 1 GB of RAM. It comes with 8 GB of internal storage which can be further expanded up to 32 GB via microSD card. The Bolt Selfie sports a 5 MP rear autofocus camera with LED flash along with a 5-megapixel fixed-focus camera on the front. The Bolt Selfie is powered by a 1,750mAh battery. On the connectivity front, the device comes with 4G, 3G, WiFi 802.11a/b/g/n/ac, Bluetooth 4.1 and GPS. “Our Bolt Selfie is designed to keep the new and young smartphone users especially women in Tier 2 & 3 cities who have limited options and avenues to shop, are very price conscious and yet desire a perfect selfie experience. While with the Canvas Selfie 4 and its tap sensor we are upgrading the selfie experience of our young hyper social youngsters who are looking for a perfect integration of innovation, style and performance with an excellent selfie experience.”
Micromax Canvas Selfie 4 Specs
The Micromax Canvas Selfie 4 runs on Android 6.0 Marshmallow making it the first Micromax device to run on Marshmallow. The device comes with a 5-inch IPS display. The Canvas Selfie 4 1.3 GHz Quad-core processor clubbed with 1 GB of RAM. It comes with 8 GB of internal storage which can be further expanded up to 32 GB via microSD card. The Canvas Selfie 4 sports an 8 MP front and rear camera. It comes with a ‘Tap Sensor’ on the back which will allow users to click a picture, toggle between cameras from front to back and vice-versa just with a single tap. The tap sensor can be used to answer calls by tapping it twice. The Canvas Selfie 4 is powered by a 2,500mAh battery. Connectivity options on the device include 4G, 3G, WiFi 802.11a/b/g/n/ac, Bluetooth 4.1 and GPS.
Pricing and Availability
The Micromax Canvas Bolt has been priced at Rs. 4,999. It is available in white and champagne color variants and being sold exclusively on Flipkart. The Micromax Canvas Selfie 4 will be available in retail stores across the country from the end of May. There are no details about the price of the device yet.