Micromax has made a substantial name for itself both in the lower and the mid range smartphone market in India with an offering that would please almost any consumer. Not only have they become the leading name among Indian brands, they are also challenging established foreign manufacturers with their attractive products and efficient marketing.
Micromax has recently listed the new Micromax Canvas 2 Colors A120 on their official website. Let us have a look at the specifications of this device and analyze what the device offers.
Camera and Internal Storage
The Micromax Canvas 2 Colors A120 carries a 8MP rear camera with LED flash. A comparatively low resolution 2 MP front camera has also been provided with the device which can be used for video chatting and for clicking selfies. The device is capable of HD recording at 25 frames per second. The device comes with an internal storage of 4 GB, out of which only about 1.6 GB would be available to the user. As users would realize, this limited Internal storage would turn out to be small for those who are into High-end gaming or those who like to keep a lot of Media on their smartphone device. To overcome this lack of storage space, Micromax has provided the user with the option of expanding the memory upto 32GB using a MicroSD card slot.
Processor and Battery
The Micromax Canvas 2 Colors is equipped with the quad-core MediaTek MT6582 processor, clocked at 1.3 GHz. The internal memory provided with the device is 1GB which will allow comparatively smooth multitasking but might cause some lags during graphically intensive gaming. Along with this processor chip, this dual sim offering also comes with a Mali 400 MP1 GPU. A 2000 mAh standard battery is provided with the device an order to power the device. The stand by time expected on this battery is about 225 hours with a talk time of about 7 hours and 45 minutes, both on 2G networks.
Display and Features
The Micromax Canvas 2 Colors A120 comes with a 5 inch IPS Capacitive touch screen, with a resolution of 720 X 1280 pixels. The pixel density thus comes out to be around 294 pixels per inch, which is sufficiently high and the device can be expected to have a clear and crisp display. The device comes with Android 4.2 Jelly Bean and is equipped with light, proximity and motion sensors. Micromax is continuing with its current trend of concentrating on the aesthetics of their smartphones on this device and the A120 comes with a number of swappable colorful back panels which include Chic Black, Radiant Red, Vibrant Yellow, Classic White, Splendid Green and Mystic Blue colors, available for free, depending on the color of the device.
Comparison
The direct competitors for this device are expected to be Moto G, Micromax Canvas 4 A210, Lava Iris 550Q, Karbonn Titanium X, Lava Iris Pro 20, Microsoft Canvas Magnus A117, Karbonn Titanium A7 etc. The presence of a number of good competitors will result in heavy competition for this device in the price range it is being launched in.
Key Specs
Price and Conclusion
This device from Micromax is expected to be priced at around Rs.12999. Good display, decent hardware specs and focus on the design by the manufacturer may justify the price tag, but many good smartphone devices already exist in the market with similar hardware and software specs, some from Micromax itself. While some users will be enticed by the colorful design of this device, in the end, the Micromax Canvas 2 Colors A120 will have to prove itself the first amongst many equal and better devices to come on top.
